Meta's personal AI agent Muse climbs to No. 1 among free apps on Apple's US App Store, ahead of ChatGPT; Muse launched on September 8 (Georgia Hennessy/Business Insider)

Meta's personal AI agent, Muse, has quickly risen to become the number one free app on Apple's US App Store, surpassing ChatGPT. Muse, which launched on September 8, signifies Mark Zuckerberg's ambition to provide "personal superintelligence" to a broad audience. This rapid ascent suggests a strong public interest in Meta's AI offerings, potentially marking a significant step in the company's AI strategy.

Unlike other AI agents, Meta's Muse has quickly climbed to the No. 1 spot among free apps on Apple's US App Store, surpassing ChatGPT shortly after its September 8 launch.